Welcome to Episode 24 of the Inbound Marketing Today podcast. In this episode, we discuss 7 quick tips for creating email newsletters that people will read.

What you’ll learn in today’s episode:

• Different types of emails
• Importance of a focused email
• Why you should set the expectation to your subscribers of what they will be receiving ahead of time
• Tips for a creating a creative subject line
• Why you should keep your emails concise and to the point
• Why you should consider plain text emails