Welcome to Episode 34 of the Inbound Marketing Today podcast. Today we will discuss 7 Tips to Maximize Your Marketing Funnel.

What you’ll learn in today’s episode:

• What a marketing funnel is and why you should be using one
• Importance of consistent branding
• What a customer journey map is
• How you can use content as a funnel
• Examples content you can use for your marketing funnel
• Why you should be using paid & unpaid ads
• Why you need a CRM tool in place