Welcome to Episode 10 of the Inbound Marketing Today Podcast. In today’s episode we discuss 8 quick tips to help you get the most out of Google AdWords. We hope you enjoy the episode!

What you’ll learn in today’s episode:

  • What PPC advertising is
  • Benefits of a well planned Google AdWords campaign
  • Why you need to use the right keywords in your campaign
  • Why you should be analyzing you competitors campaigns
  • What broad match and exact word keywords are

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Links and resources mentioned in this episode

  • Take our survey: To better serve you, I want to learn more about the topics you’re interested in and any specific questions you have, which I may answer in future episodes!
  • Brown Creative Group: My web design and inbound marketing agency. We help our clients drive more traffic, leads and sales through our proven inbound methodology.
Written by Neil Brown
Neil Brown is host of the Inbound Marketing Today podcast and founder of Brown Creative Group, a web design and inbound marketing agency in Winston-Salem, NC. He is @brownaddesign on Twitter.