Welcome to Episode 50 of the Inbound Marketing Today podcast. On this episode we talk with Alex Berman about different lead generation strategies. What you’ll learn in today’s episode:

• The process that Alex Berman uses at his company, Experiment 27
• How and where to find leads
• Tips for sending automated emails
• What a break-up email is and why it works
• Different content marketing tactics Experiment 27 uses
• Cold calling and cold email strategies