Welcome to episode 3 of the Inbound Marketing Today Podcast. In this episode I will discuss the four key elements of a marketing optimized website. Your website is your single most important marketing asset, so it’s important that it is done right! After listening to this episode, I hope you take away something that you can implement in your next website redesign.
What you’ll learn in today’s episode:
- Four elements that make a website successful
- Why you should hire a professional web designer
- Why you should be blogging
- What lead magnets are and why you should be using them
- Information about Google Analytics and why it’s so important
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Links and resources mentioned in this episode
- Take our survey: To better serve you, I want to learn more about the topics you’re interested in and any specific questions you have, which I may answer in future episodes!
- Brown Creative Group: My web design and inbound marketing agency. We help our clients drive more traffic, leads and sales through our proven inbound methodology.
Neil Brown is host of the Inbound Marketing Today podcast and founder of Brown Creative Group, a web design and inbound marketing agency in Winston-Salem, NC. He is @brownaddesign on Twitter.
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