Welcome to Episode 17 of the Inbound Marketing Today Podcast. We discuss 8 tips to make the most of your marketing investment.
What you’ll learn in today’s episode:
- 8 tips to make the most of your marketing investment.
- Why it’s important to make an inbound marketing investment
- Importance of knowing your audience
- SEO tips
- Importance of creating an editorial calendar
- Why you should involve your sales team in the process
- Why you should be preforming a monthly review of your metrics
- Importance of lead automation
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Links and resources mentioned in this episode:
- Take our survey: To better serve you, I want to learn more about the topics you’re interested in and any specific questions you have, which I may answer in future episodes!
- Brown Creative Group: My web design and inbound marketing agency. We help our clients drive more traffic, leads and sales through our proven inbound methodology.
- SumoMe: a suite of free tools that can be used to grow your website’s traffic. The SumoMe tools are easy to install and work on any website.
- Hubspot: an inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers.
Neil Brown is host of the Inbound Marketing Today podcast and founder of Brown Creative Group, a web design and inbound marketing agency in Winston-Salem, NC. He is @brownaddesign on Twitter.
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